Environmental Behaviour Change

The Taggerty Group has a long-running relationship with Environmental Behaviour Change programs. Rita Seethaler did her PhD at Monash University on the Principles of Persuasion as applied to Travel Behaviour Change. And it was during the conduct of Before-and-After surveys for the TravelSmart Behaviour Change Program in Victoria that Tony and Rita got introduced to farm forestry and carbon offsets, Having found that many people wanted to change travel behaviour, but couldn't at the moment in their stage of life, we suggested to the Department of Transport that they be allowed to offset their emissions with tree planting until they were in a position to change their travel behaviour. The Department was not impressed, but it triggered us to switch our superannuation investments from the stock market to farm forestry and do the offsetting ourselves - a decision that changed our perspectives forever.